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Thursday Whispers: Here's One Reason USC Cannot Improve

Thursday Whispers: Here's One Reason USC Cannot Improve

USC obviously needs a new athletic director and new football coach.

But look at what a mess everything is at the moment. How can Lynn Swann’s awful job performance be addressed when you have two prominent members of the Board of Trustees (Rick Caruso, Ed Roski) fighting with each other?

There is so much dysfunction at USC right now that Swann can fly below the radar. He can go to Augusta National Golf Club last weekend and no one notices. A source tells me season-ticket sales are currently down 45 percent but who is the person to pressure on Swann to fix football? The interim president? Doubtful.

Is Swann doing anything today to force Helton to hire a high-quality offensive coordinator after the Kliff Kingsbury debacle?

You know who doesn’t believe in Swann? His ex-teammates. That is a tell-tale sign. Many have stories of Swann alienating them or big-timing them or acting like an elitist.

The fans are experiencing it themselves at the moment as he forces Helton down their throats despite running the football program into the ground.

It’s a situation that cries out for someone (a new president? a member of the Board of Trustees) to correct it.

If It's Friday, It's Time For A USC Notes Column

If It's Friday, It's Time For A USC Notes Column

Arkansas commit on potential flip: 'Anything is possible'

Arkansas commit on potential flip: 'Anything is possible'